This is where we define when, where, and how users will interact with the system or product. Interaction maps are used to articulate user experience decisions and trade-offs early in the design process and form the foundation upon which workflow engineering and information architecture can be built.
This is about applying principles of architecture and library sciences to the display of information within structures and hierarchies. In conjunction with interaction mapping and workflow engineering, these hierarchies are used to forge the navigation in support of users’ tasks and goals. Well-designed information architecture and navigation models allow users to intuitively traverse the website and know where they are at all times during their task.
The culmination of many user experience activities, workflow engineering leverages the early-stage deliverables to design a workflow in support of users’ tasks and goals while making sure that business objectives are also met. This design activity creates deliverables which begin to cement the user experience and paint a vivid picture of what the website or product is going to look like and how it will be used.